The Dino Crib Overview
less than a minute
For a 6 week course sessions 4+5 merge, sessions 7+8 merge
Preparation
What's the pitch?
Phase: pitch – get some investment
Session 1 - The Pitch
How to start a company - what's involved, costs & legal
Phase: startup – start your company plan
Session 2 - Daily operations
salaries, VAT, PAYE, NI, HMRC
Phase: startup – scramble to get going
Session 3 - Capital - making things to sell
operations using capital – make something to sell
Phase: startup – make your company grow
Session 4 - Reaching your audience
Marketing, Comms, Outreach, Events & Socials
Phase: operations – measure your company growth
Session 5 - Selling B2B, B2C
Sales – contacts, leads, prospects, customers, support
Phase: operations – predict your company growth
Session 6 - Calamity
We didn't expect that! Mr MXF introduces a calamity and you react
Phase: operations – protect your company
Session 7 - Getting to scale
How do you become big (hundreds of employees, £millions of income)
Phase: exit – Plan for becoming big & stable
Session 8 - The Exit
Selling your company
Phase: exit – Handing it over - what’s the plan